So I’m part of a wonderful jewelry networking community group in Seattle. We meet once a month and discuss different topics relevant to designing and selling a jewelry production line. It’s a great group of people and it’s really helped me over the last year. Last week we had a meeting about websites and SEO and Shane and Trenton of Clarity Online came and did a presentation. I feel like I knew some of the info, but they really clarified a lot about certain things you should have on your website and in your shop listings, and certain things you can do to stand out in searches. I would highly recommend checking out their services.
So after that I spent the next 7 hours making a plan of how to optimize my website SEO and clean things up. Then I spent the next 3 days doing everything they suggested. There’s so much to do! And the frustrating thing is that a website is always a work in progress. It will never be “done.” But I’m doing the best I can, and I’m sure that my efforts will pay off.
Here are some updates I’ve completed:
Wrote up a “policies” page with all my policies for online sales, custom and repair work, wholesale orders, consignment orders, terms, and privacy. Who knew I needed so many policies? Please go check it out and let me know if you have any suggestions or advice to make it even better
Registered with Google’s “My Business.” Yeah I’m not the hugest fan of the google monster, but I do feel like it will help me get noticed locally.
Updated all of the listings in my shop to include certain keywords and more accurate information
registered a business email address: firstname.lastname@example.org.
updated my logo and header
Yeah, I’ve been busy. What do you think? How’s your website looking?